Japan continues to grapple with the challenges of overtourism. As an attempt to address some of those challenges, four prefectures will use interactive quizzes to educate visitors on local etiquette and culture. The “2nd Simultaneous Travel...
Botanical Resort Co., Ltd. will open “THE BOTANICAL RESORT RINNE” next month as Japan’s first “overnight” botanical garden. The facility is located in Naka, Ibaraki Prefecture, will offer an immersive nature experience that blends...
Gekidan Playing, the only travel agency in Japan operated by a theatre company, is expanding its unique immersive theatre programme, Entabi®, to Nara and Nagoya. The initiative transforms underused regional tourist facilities into stages for...
Suitcase specialist firm Nihon Hozai has launched “ReCase,” a new nationwide service in Japan designed to tackle the mounting problem of unwanted and abandoned luggage. It provides a circular solution for suitcases left behind by...
Food Diversity Co., Ltd. launched a new AI-powered travel planner this week, designed to create customised itineraries for Muslim tourists visiting Japan. The Halal Travel Japan Planner is a free service aimed at alleviating worries of visitors face...
A regenerative tourism project, known as “Tabi-suru Ikimono Daigakko!” (Travelling Creature University!), in Ikusaka Village, Nagano Prefecture, has entered its second phase, aiming to deepen the connection between visitors, the local...
HOTEL WHY in Kamikatsu, Tokushima, has launched new accommodation plans designed to provide an educational experience on zero-waste principles for families and students. Well known globally as Japan’s zero waste town, the new packages will...
Denpaku The Beachfront MIJORA has its own special concept: to engage in dialogue with the Amami Oshima’s nature. Surrounding this sustainable accommodation are Amami’s lush forests and pristine seas remain largely untouched, preserving...
Japanese authorities have introduced a subsidy scheme to support sustainable upgrades in lodging facilities. The scheme provides financial assistance for hotels and traditional inns (ryokan) to implement energy-efficient improvements, reducing both...
Cherry blossoms are reaching full bloom across Japan, marking one of the most anticipated times of the year. In Kyoto, the sight of sakura petals fluttering alongside historic temples and shrines creates an especially breathtaking scene. This...










