Zenbird Editorial TeamA recent survey revealed that nearly half of Generation Z and Millennial consumers in Japan purchased second-hand or refurbished goods within the past year. The Consumer Survey on the Realisation of a Sustainable Society revealed that circular...
A recent survey on household assets conducted by Mercari revealed that the total value of owned goods across Japan is estimated at a staggering ¥216.4 trillion, averaging around ¥1.82 million per person. The survey, which included responses from...
