As a city that harmoniously blends the ultramodern with the traditional, Tokyo is adding a vibrant shade of green to its gastronomic palette. Known for its culinary prowess, the metropolis is embracing a surge of restaurants dedicated to...
Located a short distance up Teramachi Street from Kyoto City Hall Station is Kikuya General Store, a store that celebrated its 17th year in May 2023, specializing in fair trade and handcrafted goods. Though it might not be considered a long...
Ogawa Coffee is one of the pioneers who brought fair trade coffee to Japan. They began around 2004 when the term “fair trade” wasn’t even heard of among the Japanese population. Not only that, through their coffee, Ogawa Coffee has...
In recent years, bars all around the world have been making efforts to minimize waste as much as possible. For instance, in Singapore, it has become a trend to limit daily waste output to 500g or less! “BAR Ashiya Diary” in Ashiya City...
Japanese startups have a certain flavor of sustainability: to incorporate sustainability into everyday activities. Customers of these startups and brands often learn about the sustainability of the brand after consumption. It is similar to...
IML, a company that operates cosmetic brands, announced that it will donate nail polish equivalent to 1% of sales of all “cirila” nail polish products to cancer patients nationwide. This project starts on World Cancer Day, February 4...
When we choose products, we are unknowingly weaving the stories of the other side of the world. Climate change, child labor, poverty, deforestation… What can we do? What we want to do is to make purchases that create a positive difference in...
Veganism is gradually expanding in Japan. It is often associated with a diet that excludes all animal products. However, in recent years, more people are realizing that it is more than that, and vegan options are slowly increasing in various fields...
Ethical fashion is becoming popular in Japan. More people are looking for sustainability in fashion and are considering environmental impacts. When it comes to baby clothes, many parents are also concerned about their safety and gentleness on...
We all experience significant changes during our lives. One of the major transformative events for many women is pregnancy and childbirth. During these events, most women will experience changes in their body shapes and discover that their favorite...










