Stunning cruelty- and plastic-free lipsticks available in Japan

Are you having a hard time choosing the best sustainable skincare and cosmetics because there are so many different types? Let us introduce you to some of the most ethical, appealing lipsticks you can get in Japan.

Problematically, lipsticks are often tested on animals to ensure their safety, and some contain microplastics in their ingredients as well as their plastic packaging.

Here are some cruelty- and plastic-free lipstick brands that address these issues which have been rooted in the cosmetics industry for ages.

Menary founded to empower women

Menary is an ethical cosmetic brand that developed Japan’s first 100% plastic-free lipstick. The founder, Mai Kishino, used to work at a hotel in Singapore. She saw discrimination against women in Singapore and South India, which inspired her to launch this brand to empower women. She aims to create a society where women can live confidently and positively through ethical cosmetics. Therefore, Menary uses a part of the profits to fund support for women in Japan.

At the same time, Menary’s lipstick is Muslim-friendly because Kishino realized that devout Muslims have limited makeup options due to their religious discipline.

Menary’s beautiful red rouge represents confident and strong women. There currently is only one item available from Menary, but we look forward to seeing this exciting brand offer more in the future!

Etique offers zero waste lip products

Etique, an ethical brand from New Zealand, is well-known for its shampoo bar. They also produce plastic-free lip balm and lipsticks. All of their products are approved under the Cruelty-Free International Leaping Bunny program. In addition, they are also free of palm oil, which contributes to tropical deforestation. The package is biodegradable, so just put it in your compost after finishing it! It is perfect for those who are aiming for zero waste.

There is a wide range of colors, such as nude, bold red and a colorless lip balm that moisturizes your lips. You can use a variety of colors depending on your mood!

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Axiology committed to safe and simple makeup

Axiology is a brand from the United States certified by PETA, a non-animal testing certification program. Their lipsticks are free from alcohol and gluten and are high in moisturizing properties.

Axiology designed their items to be utilized as rouge, eyeshadow and blush. Recommended for those who want to use simple makeup with the fewest possible items.

Their lipsticks are wrapped in recycled paper and stored in boxes made from 100% recycled paper waste. They come in pink, orange, red and brown, so it can be easy to find one that fits your taste!

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The beauty industry is one of the most impactful industries in terms of environmental issues. However, in recent years, many companies have realized the need for change in business approach and are developing more environmentally friendly products with higher quality. We can encourage this movement by choosing products that contribute to sustainability.