How can we contribute to sustainable fashion?

Firstly, be curious about the story behind the garment. Was your garment made in a factory that requires safe working conditions? Is your garment made with low-impact materials? Was it made in an energy-efficient way? If you can’t get enough information from the brand’s website, tell them you care about these issues and would like to find the answers to these questions. Websites like “good on you” also help you make a better choice by rating brands’ commitment to the environment, fair labor and animal welfare.

Secondly, you should focus on the idea of ‘wear more, waste less.’ You can extend a garment’s lifecycle if you invest in better quality or buy second-hand items. Wash your garments less, and read the care labels on clothing carefully before washing. Lastly, think twice before you throw away your clothing. Learn basic mending, and donate your clothing to your family, friends or a charity if possible.

Becoming a wise and active consumer helps you nurture sustainable behavior and ensures a kinder future for the planet.