It’s been almost two years since Fukuju Brewery (Kobe Syusui-kan) created the world’s first carbon-free sake “Fukuju Junmai EcoZero” in 2022, proving to the world that it’s possible to achieve both sustainability and excellent quality sake at the...
Are you interested in participating in an event where you can fully immerse yourself in lush forest landscapes while cycling through unpaved forest roads? This event will be held in one of Japan’s most beautiful villages, Nakagawa Village in Nagano...
Japanese people have long loved fall as the harvest season, satisfying their appetites with seasonal flavors, especially fruits. Even today, they eagerly participate in activities celebrating the taste of fall. In honor of the upcoming SDGs Week...
As I travel the world, I discover the charm of each country and also come to appreciate the beauty of my homeland, Japan. In spring, cherry blossoms dance gracefully at a rate of five centimeters per second. In summer, watermelon, wind chimes and...
Årc Yakushima, an art and retreat space featuring 12 guest rooms and a coworking café, opened in Yakushima, celebrating the island’s 30th anniversary as a World Heritage site. The core concept of Årc Yakushima is “commons,” which means...
Detailed and refined stitches, and beautiful patterns that that evoke the seasons…Kimono, a Japanese traditional clothes, has captured the interest of not only Japanese locals but also foreign tourists. The business of kimono rental has existed...
Exploring hidden hiking trails and waterfall spots in Japan provides a unique opportunity to experience the country’s natural beauty while supporting sustainable tourism. By venturing off the beaten path, visitors can enjoy serene landscapes...
A trip to the beach can be off-limits for some people with disability due to its accessibility issues. To change this, a man who also has a disability in his legs and uses a wheelchair has launched a project called the “Universal Beach Project (UBP)...
Why do we still head to malls in the age of online shopping? Because malls are not only for shopping. They are places to meet with friends, grab a bite or coffee, get a haircut or mini spa treatments, squeeze in a workout or a massage and much more...
Onigiri, often translated as “rice ball” in English, is a beloved Japanese staple that most Japanese of all ages, from kindergarteners to office workers and hikers, eat daily. They come with a variety of fillings are wrapped in seaweed, and are also...