Amazon Japan has launched its Climate Pledge Friendly program to help consumers more easily identify sustainable products while shopping online. The initiative began on October 23, and is available on both Amazon.co.jp and Amazon Business, the e...
WWF Japan, in collaboration with Shiga Prefectural University, has launched a new initiative that turns returning a shopping basket into an opportunity to vote on sustainability efforts, a concept dubbed “Shopping Basket Voting.” This program, which...
What if you could take care of your body’s well-being and the environment effortlessly? By “effortlessly,” we mean not having to think about sustainability when you purchase beauty and health products, yet you’re still doing...
Muji Ryohin, the globally recognized Japanese retailer, will introduce its “Mottainai Market” in 17 of its large stores nationwide starting from September 4th, in anticipation of the SDGs week later in the month. This initiative...
Yahoo! Japan is leveraging its shopping platform to help users visualize and reduce their carbon footprint through an inventive, mini game called “ECO Challenge.” Drawing parallels between everyday shopping and climate action, the game...
Since 2020, the eco-conscious initiative, “Our EARTH Project,” has sought to make shopping a more sustainable and ethical experience. Now, as the project celebrates its third year, it’s expanding its digital footprint with a newly launched online...
How privileged are we to be able to throw away and discard old and tattered clothing, materialistic possessions, and or older models of tech toys that were once en mode the previous year. It is wild to think that we casually throw out household...
Starting this year, Mitsubishi Estate・Simon Co. Ltd. is making June a “Premium Outlet Environment Month.” It wants to create a sustainable outlet shopping center for people to participate in social contribution easily while shopping...
Last Friday, Greenpeace Japan released a new service online, “Goodbye Waste,” a map where users can find stores so they can practice zero waste! In a survey conducted last October, Greenpeace Japan found out that 80% of the...
About 80% of consumers are willing to buy more eco-friendly and ethical products in Japan. Yet, when we want to eat an organic or plant-based diet, or purchase plastic-free or zero waste products in Japan, we might have difficulties discovering...