COVID-19 has impacted the tourism industry in Japan, affecting the nation’s progress in regional revitalization. To counter the pandemic’s impact, Mie Prefecture Government, TASKAJI, and JTB Communication Design are launching the...
One might think that musical instruments are readily available in Japan, since they can be found in music colleges, music classes, school club activities, hobby circles and home. However, there are various problems and considerations to get hold of...
Minato Mirai 21 is an urban development in Yokohama filled with museums, shopping malls and renowned hotels, all situated on a beautiful waterfront. In a bid to enhance mobility and accessibility around Minato Mirai 21, the city has initiated a...
Crowdsourcing business Customedia, in collaboration with lifestyle research institute +ONE LIFE LAB, launched a sharing economy platform for residential condominiums called Sharecom. This app is planned to be piloted in the Livio Rason Matsudo...
A new Tokyo-based camera-sharing service has upped the stakes for similar businesses by offering new cameras and lenses instead of used ones. The move recognizes a growing interest toward utilizing a sharing economy and advances the range of sharing...
A SDGs survey by advertising company Dentsu has found that about half of Japanese aim to incorporate minimalism into their lifestyles and avoid plastic. The online questionnaire was conducted in mid-January as the third in a series of surveys...
Today was supposed to be Japan’s last day of self-quarantine. But that was not to be. The Japanese government has extended the period to 31 May for 13 cities. Until the numbers of infections drop below and under control, the situation will...
Second-hand online marketplaces are becoming a common way to let go of personal stuff. However, when monetary transactions are involved, unwanted costs and friction could arise during the price negotiation process. Sometimes, you might encounter...
Japan’s first garment-sharing service company, airCloset, is aiming for zero apparel waste via its business model for sustainable fashion. However, it is not content with that alone. It also plans to work on all the United Nations’ sustainability...
On 10 December 2019, Odakyu Electric Railway released ONE, a community service platform. ONE (pronounced oh-ney) is the acronym for Open Next Experience. It is a mobile application that serves as the hub for sharing economy applications. ONE...










