About 80% of consumers are willing to buy more eco-friendly and ethical products in Japan. Yet, when we want to eat an organic or plant-based diet, or purchase plastic-free or zero waste products in Japan, we might have difficulties discovering...
weMORI, an app that aims to make protecting and restoring forests fun, easy and accessible for everyone with just one tap on your mobile phone, delivered its beta public launch last month. Users can make donations to forest actions needed around the...
Which animal do you prefer as a pet, a cat or a dog? Both are popular animals to live with. Adorable and comforting, they have been loved in Japan for more than a thousand years. Cats, for instance, have been useful for getting rid of rats and mice...
Crowdsourcing business Customedia, in collaboration with lifestyle research institute +ONE LIFE LAB, launched a sharing economy platform for residential condominiums called Sharecom. This app is planned to be piloted in the Livio Rason Matsudo...
Taking action for green and sustainable living is meaningful and essential. And today, a lot of us try to make greener choices in our everyday life. But how many of us know exactly how much eco-friendly actions we’ve made in a day? Wouldn’t it be...
Technology shapes the way we live. This is especially true over the past couple of decades with the advent of the internet. Being connected gives us countless conveniences. It is now easier than ever to use our smartphones to connect with others...
Japan is facing a super-ageing society today, especially in regional areas where the number of elderly people are extremely high. A lot of these rural towns are finding it hard to watch over their elderly, some of whom show signs of wandering due to...
Food waste is not a new problem in Japan. Every year, 6.12 million tonnes of food is being thrown out. This amounts up to 132 grams of food waste per person, the equivalent of tossing out a bowl of rice every day. Furthermore, with the ongoing...
A Japanese company has released a well-being app, Awarefy, to give people access to high-quality self-care. It is doing so in a country where understanding of mental health issues is still inadequate and many sufferers go untreated. Until the end of...
Japan’s health ministry is using the LINE messaging application to survey the public nationwide on symptoms of the COVID-19 virus and measures they are taking to avoid it. In the first of a series of surveys via the online communication app, about...