Reusable cup service Circloop to boost circular office waste reduction

Circloop Inc., a provider of reusable-cup services for offices, announced that it has become a full member of the Impact Startup Association. The move is a firm push to scale its circular solution for office waste alongside a growing network of companies focused on social and environmental progress.

Founded in 2023, Circloop tackles the environmental impact and disposal costs created by single-use cups in Japanese workplaces. Its service supplies reusable cups and manages the entire loop, from collection, to professional washing, to redistribution, so tenants and staff can cut waste without extra effort.

Beyond the cups themselves, Circloop offers data visualisation that quantifies the environmental benefits achieved, plus an option for custom-branded cups to reinforce a company’s mission and ESG goals.

The Impact Startup Association, launched in October 2022, brings together companies that aim to solve social problems while pursuing sustainable growth. With 249 members to date, it works with government and industry to build an ecosystem for impact-driven enterprises.

Circloop, whose mission is “to make sustainability the norm”, said the new affiliation will help it advance its reuse service and contribute to a circular economy.