What organizations are promoting circular economy in Japan?

Google Trends shows that Japanese searches for “circular economy” have been on the rise since the beginning of 2019. There are several organizations behind this surge. Among them, Circular Economy Japan is working to build a circular economy in the country, not only by raising awareness but also by connecting stakeholders through its platforms and events. Last year, the organization helped facilitate the outdoor event, “Green Work Hakuba” and the online event, “The Leading Edge of the Circular Economy,” inviting business leaders and activists to share know-how and best practices. Circular Economy Hub also educates others on topics about circular economy.

Yokohama city is known for its commitment towards SDGs, as well as a plan to carbon neutral by 2050 with its “Zero Carbon Yokohama” goal. The city is currently promoting a collective renewable energy scheme for households, partnering with neighboring cities such as Kawasaki and Sagamihara. Additionally, a platform called “Circular Yokohama” spreads awareness of the circular economy at a grassroots level.