Itakura Town in Gunma Prefecture has launched a new resource circulation initiative in partnership with the PASSTO service to promote the reuse and recycling of unwanted clothing. The town has installed PASSTO collection boxes at five public...
Kita-Karuizawa Sweetgrass, a nature-based camping facility located at the foot of Mount Asama in Gunma Prefecture, adds the Special Award from the Japan Travel Awards 2026 to their existing list of awards (including a Good Design Award in 2021). The...
LUSH Japan G.K., the local government of Minakami Town, and the Nature Conservation Society of Japan (NACS-J) signed a “Regenerative Partnership Agreement” on 15 December. The tripartite agreement aims to restore ecosystems and...
Japanese cosmetics brand SHIRO Co., Ltd. has announced it will open an innovative restaurant named MORISHIRO this Friday, November 21. Located on the grounds of its “Minna no Kojo” factory in Sunagawa, Hokkaido, the restaurant will offer...
The hot spring town of Minakami in Gunma Prefecture will host the Minakami Mirai Marche on this weekend October 11 and 12. The event is an evolution of the popular “Haikyo Saisei Marche” (Ruins Regeneration Marche), and represents a new...
Japan has taken a fresh step toward sustainable forest management with a newly signed partnership between the town of Minakami in Gunma Prefecture and a Starbucks Coffee Japan. The agreement aims to leverage local forest resources and natural...
The annual “Ruins Restoration Marche” in Minakami Onsen Town, Gunma Prefecture, began in 2022 as an initiative to rediscover and showcase the hidden charm of neglected buildings in the historic town, and the third event will be held on...
Hourinji Temple in Chiyoda-cho, Gunma Prefecture, has opened “TEMPLE STAY ZENSŌ,” an accommodation facility that offers a modern version of a temple stay. The temple, which has been around for 700 years, will allow guests to live like a...
Kimono is one of the sectors of Japanese manufacturing that has developed with the environment and people. There are various types of kimono, for example, “Meisen,” which is generally called “plain-woven silk fabric.” Meisen...