Air Closet Corporation has joined forces with the Ministry of Environment to spearhead an initiative that is set to challenge conventional notions about sustainability in the fashion industry. This development is part of the “FY2023...
In the last series of articles, I introduced the sustainability of Japanese fast fashion, focusing on Fast Retailing. On the other hand, in this series of articles, I introduce Japanese ethical fashion for men, choosing 3 brands you should check in...
Smiles Co. PASS THE BATON is set to make waves in the retail landscape as it brings the “KISARAZU CONCEPT STORE” to life. The store is scheduled to open its doors on June 8 under the aegis of Mitsui Fudosan Co., Ltd. PASS THE BATON is...
The fashion industry faces various social challenges. According to the United Nations Conference on Trade and Development (UNCTAD), the fashion industry produces 20% of the world’s wastewater and is responsible for 8% of global greenhouse gas...
CRAFSTO, a direct-to-consumer fashion brand, is making waves with its new series of drawstring bags. These versatile accessories, crafted from ECO leather derived from discarded clothing, leftover fabric, and production offcuts, have captured the...
Reuse event “Junkan Fes” has been scheduled for 27 May at Umekoji Park in Kyoto City. Junkan Fes is an event that began in 2022 with the aim of creating a new circular movement involving the younger generation and players related to...
In the previous article, I introduced their unique concept (“LifeWear”) and its systematic model to achieve both sustainability and business growth. In this article, I introduce some of their actions already implemented by them. Contribution to...
Fast fashion and its environmental and social costs Fast fashion refers to clothing that is inexpensive and produced rapidly by mass-market retailers in response to the latest trends (via Oxford Languages). With these characteristics, fast-fashion...
Earlier this week, KDDI Corporation launched a unique metaverse exhibition featuring upcycled fashion works from Bunka Fashion College students. The exhibition, which will be held in the newly established SHIBUYA109 space within the “αU...
Earlier this week Allbirds announced the world’s first net-zero carbon shoe, “M0.0NSHOT.” Allbirds made this breakthrough shoe with zero CO2e (carbon dioxide equivalents), compared to the industry average carbon footprint of 14kg...










