Yamaai Crew Inc., a hospitality operator based in Nagano Prefecture, launched a new sake series titled “SAKE SHOT” on 22 December 2025. Developed in collaboration with the historic Ichinoya Brewery, the product features 50ml single...
Itoki Corporation signed a Building Wood Use Promotion Agreement with the Ministry of Agriculture, Forestry and Fisheries in December 2025. The agreement establishes a framework for the company to expand its use of domestic timber in office...
TOMOS company, a welfare-oriented firm based in Tochigi Prefecture, unveiled a series of interactive installations that merge traditional Japanese Sashiko stitching with conductive technology. Their project is named “SA→SHI”, and focuses...
JEPLAN Co., Ltd. has announced that its proprietary recycled PET resin, HELIX™, is now utilised in the packaging of more than 50 product items across multiple cosmetic brands owned by Kao Corporation, marking an important horizontal recycling...
Omuta City, in collaboration with TOPPAN Digital and Oki Electric Industry (OKI), has concluded a four-month pilot project testing a digital transformation (DX) solution designed to provide rapid information during flood events. The pilot ran from...
Kita-Sanriku Factory Co., Ltd. and AMA Holdings Co., Ltd. signed a comprehensive partnership agreement last month to launch the “Regenerative Earth Sensing Project.” It aims to restore marine environments and establish a sustainable blue...
Seldom do we get to experience the culture behind the experience. On 28 November 2025, participants in our “Learning from Japanese Indigo Dyeing and Kendo: Japanese Approach to Enriching Life” tour programme in Saitama Prefecture spent...
Lumine Co., Ltd. has launched its third edition of “Lumine NEWoMan ethicarnival” (started on 2 January), moving away from traditional mass-discount winter sales toward a model based on circularity. The campaign will last a month until 4...
Creema Ltd. has launched a collection of 13 upcycled products featuring discarded cowhide from Osuwa Daiko drums. This is the fourth instalment of the “Japanese Festivals x Creema Upcycle Project,” a regional revitalisation programme...
ECOMMIT Co., Ltd., a Japanese firm with a focus on resource circulation infrastructure, updated its PASSTO service to include new reward and campaign functions. The update aims to incentivise the circular economy by visualising environmental...